What took so long?

In the fall of 2003 Doug Clegg was the first author to have a contest with his fans to direct a book trailer of one of his novels. The first prize was $1000.

Today, Dean Koontz launches a similar program,  for his next novel with a first prize of $5000,

I'm surprised that since Clegg did it and it was so much fun, its taken this long for another author to open up the channel.

Comments

[David J. Montgomery]

Here's the Koontz link:

http://www.randomhouse.com/bantamdell/koontz/

Excellent idea, get people interested in and excited about the book.