Linktopia with the help of Judge Page and stops with thoughts on loyalty programs and a look ahead at 2010.
...with partially punched cards, and our keyrings are stuffed with plastic bar code tags, all in the name of loyalty. (And, of course, you have to add the original loyalty programs – airline frequent flyer clubs and credit card reward programs.) Do these actually work?
Get the answer by reading here.
The most important thing for brands to remember is that we should spend less of our efforts trying to predict "what's next for 2010" and focus on...
What should the focus be on and just what are some of the things publishing could benefit from in the coming year? Adweek has the story here.
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