My Photo

  • AuthorBuzz
    Help Yourself! IF NO ONE KNOWS YOUR BOOK EXISTS THEY WON'T BUY IT. is M.J.'s one stop book marketing solution for authors and publishers. Reach 600,000 readers (and up), leaders of more than 35,000 bookclubs, 3000 booksellers & 12,000 librarians via AuthorBuzz notes. Reach millions more via blog ad or Goodreads or Facebook campaigns. We work with all the top publishers and hundreds of wonderful writers every year and do over 70% repeat business.
Subscribe to Shelf Awareness and enter to win a free book!
AddThis Social Bookmark Button

« Roxana Robinson's Backstory | Main | Last night, I dreamed I went to Manderley... »

May 03, 2005


dan bloom

rejection letter Number 118

Dear Danny,

I am terribly sorry to report that I could not drum up the same level of
excitement for your project that I had, among the other acquisitions editors
and sales reps.

The prevailing thought was that, while it is an interesting
and "cute" (not my word) book project, it would have a difficult time
finding a spot in bookstores and selling through in the market.

As you know,
it is an unusual presentation, to say the least. But it's also very
original, truly inspiring, and genuine.

It's just unfortunate that that kind
of thought -- *how booksellers will look at a project* -- very often colors
our opinions these days as publishers.

Good luck in placing this book with the right publisher who can see it's



And all of that is why there is a booming (and I mean BOOMING) market in the range of low-end publiching that goes from really poor POD up to small, fast-moving independent presses.

I actually think the blame can be spread equally pretty much up and down the chain although I do agree that a special extra serving can go to agents whose main claim to be in teh process at all is to be the author's AGENT (in other words - ACTING on their behalf).

But lets look at the rest of it.

Bookstores - don't take chances. don't market books very well themselves. It shouldn't actually be POSSIBLE for a book to sell at Walmart - the prospective buyer should have already bought it smewhare else. Can be remarkably unprofessional themsleves.

Distributors - somehow inserted a completely unecessary middleman into the process. Amazon built a whole business out of replacing them (and grabbing a big pile of bookstore business in the process). In more modern terms, this is supply-chain management and it would be interesting to find out if a computer, some software and UPS could repace them. This is one area that I KNOW there is room for the book business to take back some control.

Publishers - it is inconceivable that publishers don't actively seek author education and dialogue. How can both parties position the book right if they don't?

Agents - not going there....

Authors - it's your book - how can you not care? You ought to be interested in every tiny detail of the process. If you aren't then why did you send the manuscript to a publisher?

I just started a small publishing company. Press Fo Change Publishing ( and our first ttle is officially launching in June in bookstores and on Amazon, but it can already be pre-ordered at our site now and I and all the 24 other authors will be actively selling it as of next week online.

Local bookstores will also be carrying it and anyone who wants to order it can. But I'm not fighting to get into B&T or Ingram or onto the shelves at B&N or Borders. My business plan assumes that I will sell at most 10% through traditional channels, even though it is available that way (it is listed on Amazon right now for example). All of the authors are actively involved. I will be providing them with talking points for interviews. They are getting a larger royalty (double) than the standard in the industry. And I only need to sell 900 copies to break even. I have a launch event at two local venues, one at a great independent bookstore and one at a Farmers Market as part of a larger event (the book is a food book)

So, I invite you to tell me what's wrong with this approach. (Of course, I do need to actually sell some copies...) I'm serious. The biggest downside for me so far has been the huge amount of work and huge learning curve - I will need to sell out the print run to actually pay for my time. But when I do a second book it will be a LOT easier.

The comments to this entry are closed.

By M.J. Rose

  • M. J. Rose: The Collector of Dying Breaths: A Novel of Suspense

    M. J. Rose: The Collector of Dying Breaths: A Novel of Suspense
    Indie Next Pick Amazon Best of April Mystery/Suspense "Gripping--a suspenseful and enigmatic story... captivating... compelling, imaginative." (Kirkus) "A page-turning, alluring concoction of fiction infused with fantastical yet actual history. Readers will be mesmerized by her enchanting narrative, which takes them on a mystical and magical journey." (Library Journal - Starred "Rose masterfully combines romance, mystery, and dual timelines…The storyline and extensive historical details…are fascinating.” (Romantic Times TOP PICK)) "Mysterious, magical, and mythical…what a joy to read!" (Sara Gruen, New York Times bestselling author of Water for Elephants)

  • M. J. Rose: Seduction: A Novel of Suspense

    M. J. Rose: Seduction: A Novel of Suspense
    Indie Next List. Intriguing, absorbing, and utterly captivating, Seduction will leave you begging for a sequel." —Books & Books "Mysterious, haunting, and tragic, Seduction emerges as a suspenseful alchemy of potent ingredients, beautifully blended, that ignites your senses and leaves you aching for more." (Jamie Ford, New York Times bestselling author of Hotel on the Corner of Bitter and Sweet ) "Seduction is an absolute pleasure to read -- clever, suspenseful, exciting, mysterious, learned, and engrossing. Some of the best historical fiction I've read in quite some time and just plain reading fun. M.J. Rose is at the top of her game, and that is saying something." (David Liss, bestselling author of The Twelfth Enchantment )

  • M. J. Rose: The Book of Lost Fragrances: A Novel of Suspense

    M. J. Rose: The Book of Lost Fragrances: A Novel of Suspense
    INDIE NEXT PICK SUSPENSE Best of 2012 PW Best of Mystery/Suspense Spring 2012 "Deliciously sensual...Rose imbues her characters with rich internal lives in a complex plot that races to a satisfying finish." (Publisher's Weekly (starred and boxed) "Compelling... suspenseful tale. Once you catch a whiff, you will be enchanted". - Associated Press "Rose has entered another realm and written what is bound to be one of this year's best books." -- Seattle Post-Intelligencer "The Book of Lost Fragrances by M.J. Rose is an amazing novel, an utterly engrossing thriller that weaves together reincarnation, ancient Egypt, international intrigue, and a lost book of fragrances. Elegantly written, with unforgettable characters and flawlessly realized international settings, here is a novel that will keep you up all night—and leave you with powerful feelings of revelation, wonder, and the infinitude of human possibility." —New York Times bestselling author Douglas Preston

  • Seen on FOXTV as PAST LIFE : The Reincarnationist

    Seen on FOXTV as PAST LIFE : The Reincarnationist
    THE REINCARNATIONIST. Starred Library Journal Review. Starred Publisher's Weekly Review. Booksense Pick for September and 2007 Highlight List. "A fascinating story of reincarnation that is one of the year's most ambitious and entertaining thrillers." - David Montgomery - Chicago Sun-Times

  • May 2010 : The Hypnotist - Best of 2010 Fiction - January Magazine

    May 2010 : The Hypnotist - Best of 2010 Fiction - January Magazine
    "Stunning page-turner" PW - (Starred)-------------- "In the third transfixing thriller in her Reincarnationist series, Rose continues to excite readers with enthralling tales of lives past and present interconnecting." Library Journal

  • People Magazine Pick of the Week : The Memorist

    People Magazine Pick of the Week : The Memorist
    "Gripping… Rose once again skillfully blends past and present with a new set of absorbing characters in a fascinating historical locale." - Starred Review, Library Journal ------------------------------ "Rose's fascinating follow up to The Reincarnationist... skillfully blends past life mysteries with present day chills. The result is a smashing good read." -Starred Review, Publisher's Weekly

  • Finalist for the Gumshoe award for Best Thriller of 2006.: The Venus Fix

    Finalist for the Gumshoe award for Best Thriller of 2006.: The Venus Fix
    "One of the year's best thrillers." -- David Montgomery (reviewer for the Chicago Sun et al.) "M.J. Rose is a bold, unflinching writer and her resolute honesty puts her in a class by herself." - Laura Lippman

  • James Patterson: Thriller: Stories To Keep You Up All Night

    James Patterson: Thriller: Stories To Keep You Up All Night
    I'm a proud member of this anthology that's gotten stars from PW & Library Journal!

  • : Lying In Bed

    Lying In Bed
    After years of toying with the idea... my first erotic novel. In stores May 30th. Order now.

Subscribe to MJRStreetTeam

Powered by

April 2014

Sun Mon Tue Wed Thu Fri Sat
    1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30      
Blog powered by Typepad